He’s a dedicated follower of Fashion – Nick Wooster, The White Briefs & Woolmark

Posted on Aug 31, 2015

Screen Shot 2015-01-24 at 18.08.06Nick Wooster (Above Left), or Nickelson, to give him his full Christian Name, has to be considered as one of the world?s best dressed man. Literally, every international best dressed list worth its salt, his name appears on it, but who the blinkering heck is this guy ?

Well, it?s kinda of easier to say who he hasn?t worked with than has, huge American retailers like JC Penney, Barneys, Berdorf Goodman and Neiman Marcus all appear on his CV, sorry resume, plus brands including Thom Browne, Calvin Klein and Ralph Lauren, so he isn?t doing too badly, hey.

Screen Shot 2015-01-24 at 18.08.58Well the latest brand he?s worked with are Swedish apparel brand The White Briefs to produce a 100 per cent Merino wool capsule collection in partnership with The Woolmark Company. Curated by Wooster ? The White Briefs Merino wool collection comprises knitted coats, gym shorts, sleek briefs and breezy robes. A rich palette of dark grey, black, deep navy and a modest touch of olive reinforces the quiet strength of the garments and the use of 100 per cent Australian Merino wool brings a natural and renewable element to the premium collection, which blurs the line between indoors and outdoors.

The White Briefs studio aims to present consumers with a thoughtful innovative vision of our day-to-­day and the items closest to our skin that we utilise in every way, shape and form. The studio embraces its love for humanity, environmental and corporate responsibility, lush high quality fabrics and meaningful organic farming.

Screen Shot 2015-01-24 at 18.12.14Furthermore, The White Briefs only incorporates sleek (GOTS) certified fabrics, carefully sourced and selected from local eco-­communities, thus building a profound and intelligently supportive production line. This innovative encounter between exquisite timeless tailoring, sleek materials, austere colours and ecologically integrated social production, allows for an enigmatic aspiration to incorporate sartorial excellence into our intense daily endeavours.

?I discovered The White Briefs when I was working on a special project curating the best brands from around the world,? says Wooster. ?I fell in love with Peter Simonsson?s attention to detail, styling and quality. He has the best eye for packaging and great taste in colour and fabric. We collaborated a couple of years ago on a camouflage collection, and I when I started working with The Woolmark Company it was the perfect opportunity to co-­?design a 100 per cent Merino wool capsule.?

The Woolmark is the world?s best known textile fibre brand, established in 1964. The company mission is to enhance the profitability, international competitiveness and sustainability of the Australian wool industry; and increase demand and market access for Australian wool.

Merino wool provides stability, resilience, softness and luxury to the tailoring industry. The fibre has long been a favourite of designers, but younger consumers, born in an era of ?disposable? fashion know too little about the natural benefits.

Modest and understated, this collection is based on the notion of turning the inside out. The sensual nature of the collection is intensified by the use of the world?s softest woollen fibre, superfine Merino wool, combined with woollen fleece, and mesh wools paired with lavish single jersey and French terry.

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